The Case for HTTPS & Why Website Security Matters to You

Iain C

Website security is one of the most talked about aspects of running an on-line business these days, but what does that really mean for business website owners. How do they get the benefits of having a secure website without major disruption or an excessive cost burden

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Google Search Results Shake Up & How it Affects Your Site

Iain C

Another shake up in search results as Google moves to a ‘mobile first index. What does this mean for you if you have a responsive website or a mobile version of your website and more importantly what will the effects of the change be on SERP’s. If you don’t already cater for mobile devices this is a must read…

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Website Push Notifications for a Better Response

Ruth M

Annoying pop up ads are in the past, subtle push notifications are the now. Customers can subscribe to your website and receive notifications of new products, offers, services or even just a welcome message to say hello-they don’t even need to be on your website. Create sleek marketing campaigns that can be scheduled at a time when you know your customers are most active and receive powerful data on which ads get the most clicks.

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Get More From Online Shoppers – Improve Email Marketing with Data

Iain C

Email marketing can be hit and miss. How do you know if your campaigns are performing well or not, how do they compare to others? Here is a chance to take a peek at the benchmarks for the retail and e-commerce sectors. How do your results compare to a wide range of users in these fields.

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SEO in 10 minutes, Quick & Easy Steps to Better Search Rankings

Iain C

SEO is complex but there are basics steps and building blocks that can be completed quickly and easily without technical know how by anyone with access to edit a website. Here are some quick and easy changes for better search rankings immediately that can be made today.

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How Pop Up Windows and The Latest Mobile-Friendly Update Affects You

Iain C

From January 2017 Google are updating the “mobile friendly” algorithm, especially in regard to pop up windows and overlays that can block content on mobile devices. Does this spell the end for your ‘sign up to our mailing list’ pop up? Read the detail of the update and how it affects you here.

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